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Dr. Arthur Seiderman

Arthur Seiderman, O.D., began his journey in Developmental Optometry early in his career as an Optometrist when he saw many children who had one thing in common: 20/20 vision but a low level of concentration. He realized more needed to be done to help these children. He furthered his education in Child Development Psychology to better understand how development played into vision.

Dr. Seiderman received his Doctor of Optometry from the Pennsylvania College of Optometry in 1963. From there, he joined the military, where he became a Captain in the United States Army Medical Service Corps from 1963 to 1968. He then completed post-graduate studies at both the University of Vienna Medical School in 1966 and Indiana University in 1968.

After starting his career in Optometry, he soon discovered a deficit in visual concentration in many children. This led Dr. Seiderman to pursue his master’s in Child Development (Psychology) so he could better understand how to help children who were struggling in school.

Dr. Seiderman has published three books:

  1. The Athletic Eye– January 1, 1983. This was the first major book ever written about vision and the athlete and has been translated into Japanese. It focused on improved sports performance through visual training. 
  2. 20/20 is Not Enough– March 2nd, 1991. Dr. Arthur Seiderman and Dr. Steven Marcus reveal the astonishing new advances in vision therapy that can significantly reduce eye strain, improve concentration, enhance peripheral vision, depth perception, visual reaction time, and much more.
  3. Overlooked: 20/20 is Not Enough– January 1, 2012.  Dr. Seiderman uncovers the intimate relationship between brain plasticity, visual awareness and patterns of personality. 

Alongside his many books, Dr. Seiderman also conducted a case study on Optometric Vision Therapy with a learning-disabled population. The case study was published in the Journal of the American Optometric Association. Below are other articles Dr. Seiderman has published.

Dr. Seiderman's favorite part of the job is seeing the change Vision Therapy makes in the lives of the children he sees and their families. He has spent his life perfecting the program of Vision Therapy to best unify vision and learning. He has enjoyed serving the community of Lancaster County for the last 30+ years, while gaining their trust and satisfaction.

In his free time, Dr. Seiderman enjoys sports. He is an avid Phillies and Eagles fan. He enjoys spending time with his wife, Sue Seiderman, and his cats, watching movies based on true events. He also enjoys attending theater productions both big and small.

EDUCATION

Professional: Fairleigh Dickinson University, Madison, New Jersey

  • Degree: Master of Arts (M.A.), Child Development (Psychology)
  • Date of graduation: May 1973

Professional: Pennsylvania College of Optometry, Elkins Park, Pennsylvania. 

  • Degree: Doctor of Optometry
  • Date of Graduation: May 1963

Undergraduate: West Virginia Wesleyan College, Buckhannon, West Virginia    

  • Degree: Bachelor of Science
  • Date of Graduation: May 1959

High School: Central High School, Philadelphia, Pennsylvania 

  • Date of Graduation: June 1954

PROFESSIONAL ACCREDITATION

  • State of Pennsylvania Licensure, Licensed Optometrist, (1963)

HONORS, AND AWARDS

  • Sixty years of Membership in the American Optometric Association, 2021
  • Outstanding Professional in Philadelphia Award from A.D.D. Group at Green Valley Country Club, Plymouth Meeting, Pennsylvania, 1996
  • Charter Member of Multidisciplinary Academy of Clinical Education (MACE), President (1990-1992)
  • Outstanding Alumnus of the Year, West Virginia Wesleyan College, 1990
  • Special Award of Recognition, College of Optometrists in Vision Development, 1989 and 1980
  • Nominated to President Carter’s Advisory Council for Handicapped, 1978

PROFESSIONAL ORGANIZATIONS

  • Fellow of the American Academy of Optometry (1968 – Current) 
  • Fellow of the College of Optometrists in Vision Development (1975 – Current)
  • American Optometric Association, Member at large (1961 – Current) 
  • American Psychological Association, Member at large (1973 – Current)

Dr. Seiderman has lectured throughout the United States, Canada, and Europe. His work, which has helped thousands of people overcome their concentration, learning, and reading problems, has been reviewed in the New York Times, USA Today, Philadelphia Inquirer, Atlanta Constitution, and the L.A. Times. As one of the world’s leading experts, he is a frequent guest on many national and local television and radio shows. Dr. Seiderman has been featured several times in the Lancaster Newspaper, and for a period, wrote articles in the Lancaster Mom’s section of the Lancaster Newspaper. Here, he touched on topics of ADD and ADHD, autism, alternatives to ADD/ADHD medication, and how vision therapy can help kids and adults suffering from signs and symptoms of ADD and ADHD.

The Association for Developmental Disabilities selected Dr. Seiderman as Professional Man of the Year. Dr. Seiderman has specialized in treating vision-related learning problems since 1971.